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Convio for Public Broadcasting

For public television and radio stations, the only thing tougher than attracting new members is keeping them. With member attrition rates of up to 50 percent, stations like yours face a crisis in acquiring new members and building long-term relationships with current members, who make the contributions that keep you on the air.

As the online fundraising partner for the top three public television stations in the U.S., we understand your unique needs. That's why we offer a comprehensive solution to help you nurture relationships with members, prospects and other constituents online. Designed to integrate easily with leading public broadcasting member management systems like Target Software's Team Approach™, Convio makes it possible for you to use the Internet strategically to:

  • Build more loyal relationships with members and donors to grow retention rates and life time value,
  • Drive additional gift income to lift annual member/donor value,
  • Manage premium-based online fundraising campaigns,
  • Reduce the length of pledge drives to improve the viewer/listener experience,
  • Manage donor database records to enhance your constituent relationships, and
  • Operate more cost-efficiently by using email in conjunction with mail for renewal campaigns, publishing programming guides online instead of printing and mailing them, and more.

Convio provides a suite of software and services to help you manage fundraising and outreach programs over the Internet. You can purchase the full suite or only the products you need now, and add products and services as your needs grow:

  • Web Content Management for creating and managing your web pages or entire site,
  • Email Marketing for sending targeted, relevant email communications to viewers/listeners and members,
  • Fundraising for raising funds by creating and publishing online membership and campaign forms, and creating fundraising campaigns,
  • eCommerce for raising money through online product sales,
  • Constituent360™ online database for gathering and using information about members,
  • DataSync for synchronization with your existing donor database, and
  • Common Ground™ donor database solution for managing all constituent relationships.

Having the right software tools is just one component of success. You also need the know-how to help you meet your objectives. Our Client Success Services team can help you define and execute your Internet marketing plans to drive and measure results. Convio also provides industry-leading training programs, technical and product usage support and account managers who understand the unique needs of nonprofit organizations. Find out more about Convio Services.

Download a free guide

You can find more on-demand webinars, best practices guides, and in-depth case studies in our Resources section.

Connect with us

888.528.9501

info@convio.com

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Spotlight on Public Broadcasting Organizations
An informative discussion about online fundraising and marketing with HoustonPBS and WGBH Boston

Watch the on-demand webinar now

Client success stories

Chicago Public Radio (WBEZ) raised $32,000, primarily from new donors, in a two-week online fundraising campaign.

Find out how

More success stories

Read our brochure

With Convio Internet solutions and services, you'll discover how you can reach out to your constituents online.

Download now (PDF, 1.34 MB)

 
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