Solutions

Sectors

• Animal Welfare
• Arts & Cultural
• Associations
• Disaster & International Relief
• Environmental
• Faith-Based
• Health
• Higher Education
• Hospitals
• Human & Social Services
• Issue Advocacy
• Political Campaigns & Parties
• Public Broadcasting

Sizes

• Small, Local & Grassroots
• Medium & Regional
• Large, National & Multi-Affiliate

Roles

Packaged Solutions – Convio Go™

Convio for Arts and Cultural Organizations

Arts and cultural organizations face the double challenge of attracting donations and earning revenue. Often, membership is driven by a one-time event or performance ticket purchase. The result: Many organizations like yours lose up to 70 percent of first-year members every year. The key to enduring support is to turn ticket buyers into lifetime members and regular contributors.

Convio offers a comprehensive solution to help you increase contributions while easily integrating with our donor database solution, Common Ground, or others such as Blackbaud's The Raiser's Edge®. Convio makes it possible for you to use the Internet strategically to:

• Promote ticketed events more cost-efficiently than through newspaper advertising or other traditional media,
• Increase event promotion effectiveness by sending targeted emails based on individual interests and preferences,
• Follow up on individual ticket sales to convert one-time buyers to subscribers,
• Improve member retention rates by communicating more frequently, at lower cost than direct mail, to maintain members' ongoing loyalty and support,
• Widely promote member-only events to keep members interested and to entice non-members to join,
• Conduct cost-effective online fundraising and membership appeals, and
• Convert members to donors through frequent and targeted emails.

Convio provides a suite of software and services to help you manage fundraising and outreach programs over the Internet. You can purchase the full suite or only the products you need now, and add products and services as your needs grow:

• Web Content Management for creating and managing your web pages or entire site,
• Email Marketing for sending targeted, relevant email communications to constituents,
• Fundraising for creating direct response online fundraising campaigns,
• eCommerce for raising money through online product sales,
• Constituent360™ online database for gathering and using information about members,
• DataSync for synchronization with your existing donor database, and
• Common Ground™ donor database solution for managing all constituent relationships.

Having the right software tools is just one component of success. You also need the know-how to help you meet your objectives. Our Client Success Services team can help you define and execute your Internet marketing plans to drive and measure results. Convio also provides industry-leading training programs, technical and product usage support and account managers who understand the unique needs of nonprofit organizations. Find out more about Convio Services.

Learn more

Related best practices guides

• Using the Internet to Raise Funds and Build Donor Relationships - Tools, tips and techniques for boosting online donations
• The Basics of Email Marketing for Nonprofits - Includes best practices around email list file building

You can find more on-demand webinars, best practices guides, and in-depth case studies in our Resources section.